My TechNation interview about Cold Cash, Cool Climate with Moira Gunn on June 26, 2012, now posted
I had great fun talking about Cold Cash, Cool Climate: Science-based Advice for Ecological Entrepreneurs with Moira Gunn of TechNation in June, and the interview is now posted here.
The interview focused on how we know climate is a problem, why uncertainty can make communicating the implications of the science difficult, why entrepreneurs are an important audience, and why it’s ridiculous to think that the problem of climate has been invented by a vast conspiracy of scientists. It also lays out the rationale for not exceeding the 2 Celsius degree limit in what I think is a clear and compelling way.
I like how the interview turned out, but did mix at least one metaphor (I said “sell like wildfire”, combining “sell like hotcakes” and “spread like wildfire”). It’s a good interview, though. Please pass it on, and let me know what you think.
